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India – Temporary staff hiring to spike as festival season demand kicks in (Hindu Business Line)

05 September 2022

With festival season demand expected to be rebound strongly in India after two years of the pandemic, temp staff hiring is also anticipated to see a spike, reports the Hindu Business Line, citing staffing experts including TeamLease Services and the Indian Staffing Federation. As consumers return to in-store shopping, experts and industry players predict a sharp increase in temp staff hiring in segments such as FMCG (fast-moving consumer goods), electronic goods retail stores, entertainment and hospitality, and also in e-commerce and logistics. Balasubramanian A, Vice-President, TeamLease Services, said over 500,000 short-term jobs are expected to be created this festival season.

The festival season is typically from 15 August to mid-January and a lot of hiring in these segments is understood to have started already. The demand for temp staff will not just be concentrated in metros but in tier-II cities as well. Meanwhile, Lohit Bhatia, President, Indian Staffing Federation, said, “Hospitality will be another area where large seasonal hiring will take place.” Hiring is expected to increase for e-commerce, logistics and delivery sectors and that is expected as normal during the festival season each year.

“E-commerce hiring peaks with approximately 20-25% additional hires during this period, whereas retail and consumer hiring might touch 30% higher than during non-seasonal peaks,” Bhatia added.