Healthcare Staffing Report: Sept. 12, 2019

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Cross Country rebrands Medical Doctor Associates, Cejka Executive Search

Cross Country Healthcare Inc. (NASDAQ: CCRN) rebranded its Medical Doctor Associates business line as Cross Country Locums. Cross Country Locums focuses on placing physicians and advanced practice healthcare professionals.

The company also rebranded Cejka Executive Search, its healthcare executive and physician search division, as Cejka Search by Cross Country Healthcare.

"As we continue to align our brands, we are creating an integrated structure that best represents our holistic approach to providing innovative technology and high-quality workforce solutions that meet the unique and complex needs of our clients," said Kevin Clark, president and CEO of Cross Country Healthcare. 

Cross Country Healthcare had announced other rebranding efforts in June.