Professional Staffing Group, a Boston-based staffing firm, last week announced a new name: ProPivotal Staffing.

“The pandemic propelled our firm into a period of rapid transformation from which we emerged changed for the better,” said Aaron Green, founder and CEO of ProPivotal. “The evolution of our firm provided an opportunity to refresh the brand and ensure it reflected our current priorities and values.”

ProPivotal’s name is rooted in the company’s commitment to guide individuals and employers through their next important decision in a career, business or life, according to the company.

Founded in 1996, the company provides staffing in healthcare, call center, finance/accounting and early career administrative roles.

Its ownership structure has not changed.