Demand for gig workers in Indian in June increased 25% in e-commerce and 35% in quick commerce year-on-year as Amazon, Flipkart and other online sellers prepare for shopping festivals, reports the Business Standard, citing research from tracking tool Taskmo Gig Index. There was a demand for 200 million gig workers in May 2023 compared to 40-45 million in June 2022, the Index showed. E-commerce, quick commerce, fintech and FMCG (fast-moving consumer goods) companies made the highest demand since last year.

Prashant Janadri, co-founder of Taskmo said, “The rise of these sectors, driven by technological advancements and changing consumer preferences, has created numerous opportunities for individuals to engage in flexible and on-demand work arrangements. E-commerce has experienced exponential growth, especially with the increased adoption of online shopping and delivery services. This has led to a high demand for gig workers in areas such as package delivery, last-mile logistics, and warehouse operations.”

Taskmo said that youth participation in the gig economy rose by 20% year-on-year, and it now stands at over 68%,” Janadri added. “As the concept of gig is finding wide acceptance, there is a surge in participation of youth, who are preferring to take up gig job roles.”