- Programmatic job advertising is a method to distribute job ads using artificial intelligence and machine learning to determine where employers will have the most success in displaying their vacancies in line with the budget they have available
- All indications are that programmatic job advertising will enjoy strong growth in the short and mid-term driven by the need to deploy cutting-edge talent acquisition technology in a job market with growing skills shortages
- With a list of global vendors, staffing firms and employers can use this report to determine the relative merits of this more sophisticated form of job advertising and whether the use of such a platform will help source candidates more effectively and more efficiently
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