Healthcare staffing demands continue to feed the growth of staffing agencies bringing about expanded efforts associated with finding qualified nursing candidates. General job boards such as CareerBuilder, ZipRecruiter, LinkedIn, Nurses.com are also benefitting from the additional expenditures agencies are investing with them to satisfy demand. Despite the volume of job-seekers they attract, the ROI does not always work in favor of healthcare agencies who are looking to fill a nursing position requiring a specific skill set and experience.

As more job marketing resources target staffing agencies and pitch them on why they are different, how many people they reach and what they can do for them, it’s become more evident that a resource’s industry knowledge and experience factors into their decision to spend with them. Investing marketing dollars with a resource that doesn’t have a pulse on current state of healthcare staffing or operate within the industry, will often deliver results that are wildly inconsistent and costly.

StaffDNA provides free professional portfolio services and career resources specifically for clinicians, including a national job board featuring thousands of jobs posted by healthcare agencies. Since only nurses and allied professionals visit StaffDNA’s website, healthcare agencies are discovering more value and higher ROI by investing their marketing dollars with clinician-specific job boards such as StaffDNA. Although the pool of job-seekers is smaller than the big job boards, StaffDNA’s job board attracts only clinicians, so agencies are more likely to receive qualified leads at a lower cost/lead.  

For more information on the products StaffDNA offers healthcare agencies, visit http://www.staffdna.com/clients/.

About StaffDNA, LLC

Founded by healthcare staffing industry experts, StaffDNA (www.staffdna.com) offers free professional portfolio services, career resources and national job board access for nurses and clinicians to achieve their career pursuits. StaffDNA also offers healthcare employers with direct and immediate access to qualified staffing talent, helping them fill job openings and navigate the complex nature of the healthcare job market.