Extra Help Inc., a staffing and payroll services provider headquartered in St. Louis, rebranded as HireLevel effective April 4. 

The new name aligns with the workplace management company’s mission as well as future growth plans, according to the company.

“Our new brand was designed to reinforce our ongoing commitment to partner with our clients and consistently deliver high caliber talent,” said President and CEO Teresa Katubig. “Our goal is to build on the strength of our current brand while updating it to reflect the company’s expanded capabilities in a rapidly changing business environment.”

HireLevel operates offices in six states: Alabama, Arizona, Illinois, Indiana, Kentucky and Missouri. It primarily targets the professional, IT and light industrial staffing segments. 

The woman-owned firm has more than 60 employees internally and approximately 1,000 weekly contract employees. HireLevel reports nearly $30 million in annual revenue.