Quick commerce is fast emerging as the creator of blue-collar jobs, with the sector alone set to create half a million new jobs in India and lead the way beyond 2025, reports the Business Standard citing a report from Indeed.

Quick Commerce (or ‘Q-Commerce’) refers to a business model focused on the ultra-fast delivery of goods, typically within 10 to 60 minutes of placing an order. The model has gained significant traction in urban areas due to the growing consumer demand for convenience and immediacy.

The quick commerce industry hired about 40,000 workers last quarter (October 2024 - December 2024) to handle increased festive shopping and e-commerce demand. Delivery drivers, retail staff, warehouse associates, and logistics coordinators emerged as critical roles to support the industry’s fast-paced operations, adding that India will need 2.43 million blue-collar workers across various industries, Indeed stated.

Sashi Kumar, head of Sales at Indeed India, said, “Five years ago, the idea of 10-minute deliveries seemed far-fetched. Quick commerce is about more than convenience; it’s about creating careers, opportunities, and a sustainable workforce. Every new delivery driver or warehouse worker represents a story of change, offering long-term employment that supports millions of families.”

While quick commerce is leading the charge in creating blue-collar jobs, other sectors such as logistics, manufacturing, and traditional e-commerce are also experiencing growth in demand for blue-collar workers.