Sales Explore Sales How marketing can help drive staffing sales Cathy Lanski | February 15, 2024 Marketing can have a significant impact on staffing sales. From attracting new prospects to warming leads to penetrating deeper into existing clients, sales and marketing work hand in hand. To successfully close a staffing sale, you must demonstrate the value of staffing and convince decision-makers to choose your firm for those services.Click to find out more Candidate Reusability – A New Approach to Direct Sourcing: Part One Ashish Kaushal | September 16, 2022 Talent provides a competitive edge for most enterprises, but it can also be a significant driver of cost.Click to find out more Are You Focused on Client Retention? Part One Kim Henderson | June 21, 2022 As the war for talent rages onward, staffing companies have been focused on engaging and retaining internal employees as well as candidate attraction to fulfill client needs. Most staffing companies have not placed an emphasis on client retention because demand has been so strong that they feel there is an endless need.Click to find out more Learning and Development Can Help Sales Qualify Leads Kim Henderson | December 15, 2021 The staffing industry is a fast-paced environment where account managers must have a thorough understanding of the prospects' business objectives and where they are in the buying process. When either of these is unclear, your sales team could find themselves wasting an enormous amount of time on unqualified leads.Click to find out more You Lost a Big Contract. Now What? Lenny Tierney | August 16, 2021 Losing contracts is part of doing business. Sometimes it will be your team's fault because a key member left the company, your teammates became complacent or they failed to deliver expected results. Perhaps a client moved to another country, didn't provide you with enough support or closed their doors.Click to find out more The Right Kind of Growth: 4 Tips to Handling Post-Covid Opportunities Craig Cohen | July 20, 2021 The phone finally stopped ringing, giving Brittney Hays a moment to breathe and reflect. Following a grueling year of pandemic-related starts and stops, business at her Tacoma, Washington, staffing firm was booming. Placements were up 230% in a matter of weeks with no sign of slowing down.Click to find out more How Do You Sell Your Staffing Services to a Large Company? Lenny Tierney | May 17, 2021 In my past blog posts, I've focused on niche markets and the ways you can develop as a boutique, growing staffing firm. But let's not ignore large customers, who can give you a large, steady supply of work and can add prestige to your reputation. But let's face it, they require a different approach than smaller firms.Click to find out more What Makes Your Staffing Firm Different? Lenny Tierney | April 19, 2021 Imagine you're a business that needs to utilize a staffing firm. You take pitches over the phone and in person. Here's what you might hear, from one company after another: "We're different." "We have a proprietary database." "We have a cultural fit with our clientele." To which you as a business owner or hiring manager might say:Click to find out more All Lead Generation Tactics Are Not Equal Jay Mattern | March 31, 2021 If you are utilizing outbound marketing to generate leads, how can you stand out from the crowd and generate optimal results? And by results I mean getting readers/subscribers to do more than just open an email. Here are seven tips that will help you convert more leads into sales.Click to find out more Top Characteristics of a Successful Staffing Sales Rep Lenny Tierney | March 15, 2021 Being a sales representative requires a certain type of personality, accompanied by the right set of skills and the drive to outperform themselves on a regular basis. While there is a laundry list of characteristics that the ideal staffing sales rep will possess, three traits stick out as the most important.Click to find out more Previous articles 12345 Next articles