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LinkedIn, the world's largest professional networking site, has over 20 million users in India, within four years of launching its operations in the country and has added 5 million subscribers in the last year.
"This is a very significant number. Social for the sake of social is just noise. You need to build a strong user case," said Nishant Rao, country manager at LinkedIn India. "We want to engage in conversations with our members and target them better."
India already provides the second largest user base for LinkedIn, ahead of markets such as the United Kingdom, Brazil and behind only the US. The country as an estimated 100 million internet users according to the Times of India.