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UK – Video recruitment on the rise

13 March 2013

More than four in 10 (41%) HR directors in the UK say that, over the last three years, they have increased their use of video conferencing to conduct interviews, presenting a shift in the overall hiring process.

Research by recruitment consultancy OfficeTeam indicates that candidate shortages and other staffing challenges may have led to the shift. Nine in 10 (89%) senior executives across UK businesses report that it is at least ‘somewhat’ or ‘very challenging’ to find skilled professionals, with small (91%) and medium (90%) sized organisations finding it the most challenging.

When asked why their companies increasingly used video conferencing to conduct interviews, more than a half (56%) of HR directors said they now have access to better quality video conferencing tools, whilst four in ten (41%) cite an increase in the recruitment of domestic, out-of-town candidates as one of the main reasons.

Phil Sheridan, managing director at OfficeTeam UK, said: “Hiring managers are increasingly finding it difficult to source skilled local professionals and are turning towards technology to assist them in the hiring process. Video conferencing allows hiring managers to conduct a visual and verbal assessment of the candidate, which is particularly useful for those who have a long journey to navigate.” 

The research also reveals that UK companies are also looking further afield with a third (32%) of HR directors saying that video interviews had risen in the past three years because of increased recruitment of international candidates. 

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