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UK — Creative jobs industry on the up

24 May 2010

According to marketing, PR and creative jobs recruiter Major Players demand for creative industry talent in the aftermath of the recession is beginning to gather serious momentum.

Mark Begley, head of recruitment for digital jobs and creative jobs said "across the board, job briefs are up by a very healthy 17% (Q1 2010) as opposed to only the final quarter of last year. In some sectors, the number of briefs coming into our consultants has actually doubled. Talk about recovery."

Demand for admin support staff has risen by almost 100%. Fiona Wood, Major Players Head of Recruitment for business services jobs commented "during the last year when urgent core cuts were needed to help cash flow, administration roles were often the first to go. The dramatic increase in briefs for key organisational roles such as reception and admin jobs suggests companies are re-building their infrastructure ahead of expected new business wins and additions to core business functions such as creative, production and project management roles."

The PR jobs team at Major Players is also extremely busy placing talent into new roles, with junior PR jobs especially going thru the roof as briefs across the board have seen a mammoth rise of 210%.

Jon Gloyne, head of recruitment for PR and Communications jobs, said "the best thing about this rise in PR job roles is that they’re more at the junior end of the scale. Grad recruitment took a massive hit during the recession and now that companies are hiring again, it’ll help the entire sector to avoid a skills shortage like the one that followed the dot com bubble burst in 2001."

As encouraging as the figures are, so is the response from job seekers in the market. A recent job satisfaction survey conducted by Major Players across candidates in marketing and creative jobs revealed some surprising answers. 44% off people surveyed felt their position had not been affected by the adverse economic conditions. The majority of respondents are also pretty happy with salary (30%), working hours (60%) and holiday entitlement (53%).



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