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Sweden – Recruiter Wise Group makes first international expansion

04 September 2012

One of Sweden’s largest staffing firms, Wise Group (WISE:STO), is expanding its operations in Scandinavia by moving into the Danish market by the start of next year, the company announced today.

“This is an expansion effort and our first establishment outside Sweden, which hopefully will be one of several successful international establishments. Our long-term goal is to become an international group with more of our subsidiaries represented abroad,” said Roland Gustavsson, CEO of the firm.

“Denmark is an attractive country. The stable social and political environment and a highly-skilled workforce provide good conditions for running a business with good growth potential,” he added.

The firm will open an office in the capital Copenhagen with three of its business units represented at the new location. This includes K2 Search, a search and executive search company as well as Wise Consulting, which covers HR services such as outplacement and interim. Sales Only, a specialist unit focusing on recruitment in sales and sales management, will also be represented in the new office.  

The staffing group is among the 20 largest recruiters in the country based on revenue. Last week it reported a +125% rise in sales during the second quarter of the year, helped by the acquisition of a local competitor.

Wise Group AB is a Sweden-based HR provider offering recruitment services, as well as professional consultancy services, management outplacement and career coaching. 


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