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In a country where negative images of the staffing industry are not uncommon, change is underway as more companies are making use of services offered by staffing firms, according to the managing director of USG People Germany, Marcus Schulz. And equal pay is helping the cause.
In a commentary published on Friday by Business On, Mr Schulz said that recruiters have started to recognise the value of staffing firms, which offer “more long-term” benefits than “trusted partners for strategic solutions.”
The German staffing market has grown rapidly in the last decade due to important reforms paving the way for labour flexibility. This has been of great advantage to staffing buyers, Mr Schulz said.
“Clients will take staffing firms in-house as consultants on complex issues ranging from customised models for workforce planning to recruiting and the training of new employees.”
“Customers benefit from the market knowledge, the expertise in human resources, but also the cross-sector thinking of their employment agency.”
He also defended the use of temporary agency workers, who he said are not “cheap labour” as they are often made out to be.
“Strategic temporary employment is a valuable instrument for flexibility in the German economy. Temporary employment does not mean cheaper labour, but minimising risk and access to qualified personnel. This applies both in times of economic growth and decline. Flexibility comes at a price.”
The introduction of equal pay agreements in the temporary staffing industry has also signalled a strong change in the staffing market.
“Equal Pay is proof that temporary employment is changing. The temporary employment act, collective agreements, the first short-time working scheme, opening up the market to EU nationals, the first training fund in the industry, these were all milestones towards the acceptance of temporary staffing in Germany. Equal pay points to the future.”