Sales/Mktg & Market Opportunities

Best and Worst U.S. Metro Employment Markets

May 16, 2011

  • Top large market: Dallas
  • Top midsize: Milwaukee, WI, Raleigh, NC
  • Worst: Sacramento, CA 

2011 Staffing Industry Sales Force Compensation Survey: Executive summary

May 6, 2011

  • Landmark study of staffing sales force salary and incentives
  • 59 staffing firms surveyed
  • 12 staffing sales roles analyzed by company size

How to Boost Your Sales -- by Taking Marketing Seriously

April 5, 2011

  • Lead generation and prioritizing leads
  • Formulating a social media strategy
  • Using website as a critical marketing tool

U.S. Census Bureau Staffing Estimates

March 17, 2011

  • Detailed breakdown of U.S. staffing market by state and skill segment
  • Texas is largest market in industrial, scientific
  • California is largest market in five segments and overall

2010 Contingent Buyer Survey: Buyer interest in women & minority-owned (WMBE) staffing suppliers

February 3, 2011

  • WMBE certification an advantage with half of contingent buyers
  • Large buyer companies especially interested
  • Least interested in WMBE: buyers in manufacturing/logistics

SUTA & FUTA Update: Getting worse before getting better

December 22, 2010

  • Our tracking tool gives state-by-state comparison of unemployment tax burden
  • A raise in the SUTA-taxable wage base is not all bad
  • And then there's FUTA...20 states in danger of FUTA rate hike

2010 Contingent Buyer Survey: Buyers’ advice to MSPs

December 10, 2010

  • 217 buyers queried on what they want from MSPs
  • Buyer responses distilled to nine key themes
  • #1: Be a strategic partner

Third quarter 2010 financial results for 26 publicly held staffing firms

November 16, 2010

  • Median 3Q y/y revenue increase: 13.2%
  • Command Center Inc. #1
  • Report includes full table of staffing firm performance

2010 Staffing Company Survey: Highest bang-to-buck marketing & sales tactics for staffing firms

November 2, 2010

  • Top marketing & sales tactics identified
  • What larger firms do differently
  • How tactics vary by segment, firm size

2010 Staffing Company Survey: Who sells what to whom

November 2, 2010

Which segments are sold to which industries
Staffing firm specialization by segment, industry
Staffing segments: what goes with what