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Study finds key opportunities for staffing firms

September 29, 2008

Improving brand awareness, communication and the experiences of both job seekers and staffing buyers represent three key opportunities for staffing firms, according to a study by CareerBuilder.com and the Inavero Institute for Service Research. The study included almost 9,000 candidates and more than 1,500 staffing buyers.

One in three staffing buyers can't name a staffing company other than the one they are currently using, according to the survey. In addition, 40% of job seekers were unable to name a single staffing firm, and just one in five used a staffing firm as part of their last job search.