Labor Ready Inc. — the 14^th-largest staffing firm according to Staffing Industry Analysts — officially changes its name today to TrueBlue Inc. (NYSE: TBI). The company first announced the new moniker on Nov. 15.

"Each of our brands, Labor Ready, Spartan Staffing, CLP Resources, and PlaneTechs, will continue to operate under their brand name, providing our customers with specialized services to meet their needs," said CEO Steve Cooper. "Renaming the company provides a clear distinction between the parent company and each of our brands and brings focus to our vision to be the leading provider of blue-collar staffing."