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Firm takes on-site approach to online staffing at enterprise level

September 18 2013

Online staffing and services firms continue to roll out enterprise-level offerings for large customers. OnForce, an online services provider, last week announced two new enterprise-level offerings — its “workforce expansion” and “workforce optimization” services.

OnForce allows client companies to find independent contractors online, manages the flow of work and facilitates payments. Buyers can find independent contractors online or use OnForce to build a network of independent contractors through its database of U.S. and Canadian independent contractors.

Online services is one part of the "human cloud" category that includes online staffing (firms such as Elance and oDesk) and crowdsourcing (firms such as Crowdflower).

OnForce differs from other types of online staffing and services firms in that buyers use its online platform to send independent contractors directly onto a site where work is to be performed. On other online platforms, the work takes place entirely online.

The company’s workforce, for now, includes information technology specialists and consumer electronics specialists (whose work includes product repair).

“We provide a variable workforce virtual engagement, but do local delivery,” said CEO Peter Cannone.

It’s “workforce optimization” offering will design a customized workforce model for enterprise customers, an optimized labor plan and provide key performance metrics.

The “workforce expansion” offering allows large companies to add to their workforce to expand a product line or conduct a new product rollout. One example is a cable television provider who wants to provide network installation along with other installation services provided by its workers so customers have one place to go. Instead of hiring more workers, the company is providing the network installation through the OnForce platform.

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