Hinda Chalew's Blog

Marketing in a Bad Economy - August's Marketing Blog

I was in Denver last week with one of our sales people and we called on a customer and we were talking a little about their marketing mix and it made me realize that some people don't have a marketing mix, they just do one thing. So I thought I would bring that up in this month's marketing blog -- having a mix.

What is a marketing mix?

Being glib and preferring gin to vodka I could say, Hendricks,... More